Costa do Ipê Parque Shopping

This is the first part of our project for an open-air shopping mall in the city of Marilia,in the interior of São Paulo state, Brazil. The localization of theproject is outside of the central commercial area of the city, in afast-growing residencial area. The clients, being designers themselves, approached us with an already very developed idea of what they needed andwanted, and cleaver views on the project development and viabilization.

Explaining the project is actually very simple, it has shops on theground floor, with an "entrance" open court designed to host bars and restaurants that can stay open late, and an upper floor with has a bigdeck with restaurants, and offices which are not accessible to the public,so you must pass through a recepcion to access them. A centtral"circulation hub" connects everything with a ramp and a possibleelevator.

We almost immediately settled on a dynamic, open solution, that triedto be the contrary of a classical shopping mall: instead of surroundinga circulation area with a box made of shops, we tried to make peoplesurround the shops, allowing them to "occupy" the place. As a result,a very wide variety of "places" emerged from the project, each one with adifferent quality. You have small, intimate spaces, bigger open gardens,little corners between 2 courts, coffee-breaks in the middle of yourshopping parcours, roof terraces, decks, bridges, etc. All made to bepublic or semi-public, all easy to be "owned" by the public. Another quality that rose from the exploded configuration is thevery dynamic character of the project and its many anchors to thesurroundings. It has many entrances, many connections, and, althoughthe spatial organization might seem cahotic, very fluid circulationpaths.

The buildings themselves are very simple by intent. We are trying tokeep the general budget as low and under control as possible, to be able tospend money on specific items, such as the metallic parts or the vegetation,and because we and the clients all have a same desire to prove that wecan do quality spaces with a low budget. We also tried to make theproject leave the smallest possible footprint on its environment.

The project also tries to be very flexible. The proportion of offices andshops is not fixed and will depend on the investors, so any section ofoffices can be converted into shops or vice-versa without any furtherproject modification, and the shops and office can have about any size,all the closing elements being modular.

Architects: Client: Zeus ltda

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